As part of BPI’s aggressive digital transformation journey, BPI President and CEO Jose Teodoro "TG" Limcaoco said, “We’re proud of the new BPI app, and we know there’s room to continue improving.
The new BPI app highlights the following features:
Improved User Experience
Users can get things done in fewer taps, with top transactions that are easier to access upon login and faster to finish. Help links are now found within transaction processes for easier access to guides and FAQs.
Online Account Opening
New clients can open a BPI #SaveUp account on the app within five minutes with just one ID. They can instantly start banking via the app.
Personal Finance Management (Coming in May)
BPI will be the first bank app to feature AI-powered tracking and insights. The app will offer financial advice, payment reminders, and actionable tips to help millions of Filipinos improve their financial wellness.
The new BPI app highlights the following features:
Improved User Experience
Users can get things done in fewer taps, with top transactions that are easier to access upon login and faster to finish. Help links are now found within transaction processes for easier access to guides and FAQs.
Online Account Opening
New clients can open a BPI #SaveUp account on the app within five minutes with just one ID. They can instantly start banking via the app.
Personal Finance Management (Coming in May)
BPI will be the first bank app to feature AI-powered tracking and insights. The app will offer financial advice, payment reminders, and actionable tips to help millions of Filipinos improve their financial wellness.
According to Maria Cristina “Ginbee” Go, BPI Head of Consumer Banking, the new BPI app is key to the bank’s “phygital” approach to make the bank accessible to more Filipinos through physical branches, and digital channels and platforms. “Our customers have the option to bank with the app in tandem with BPI branches and ATMs—giving them a choice of their preferred channel with integrated services like online booking of branch visits or cashless withdrawal.
Getting into the core features of the new app, BPI Consumer Bank Marketing, Platforms, and Digital Activation Head Mariana Zobel de Ayala emphasized that the new app goes beyond everyday transactions and helps build towards Filipinos’ financial independence.
“This boasts of a new design and experience, and we look forward to exciting new features that you won't find in the older BPI Mobile app like mobile check deposit, AI-powered insights on your savings and spending, and more. These are core retail products designed not just to be convenient and sustainable but also customer-centric even in the long-term,” Zobel de Ayala said.
Other exciting features of the new BPI mobile app are coming soon like, mobile check deposit, real-time bill payment, cash withdrawal via QR, save favorite transactions, and more product applications.
1 comment:
Great news! The launch of BPI's redesigned mobile banking app is a significant step forward in their digital transformation journey. The emphasis on improved user experience, online account opening, and the upcoming Personal Finance Management features is indeed commendable.
Kudos to Jose Teodoro "TG" Limcaoco and the entire BPI team for their dedication to providing innovative solutions. The enhanced user interface and streamlined processes are sure to make banking more accessible and convenient for users.
If you're interested in exploring more insights on creating feature-rich financial apps, I came across this insightful article: How to Build a Financial App. It delves into key considerations and strategies that align well with the direction BPI is taking. Happy reading!
Thanks for keeping us informed about these exciting developments.
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