From the curves of the Ferrari Testarossa to the sleek lines of the Alfa Romeo Spider, Pininfarina has long been a symbol of Italian elegance and performance. Now, the design house is bringing that same vision to a smartphone. The Infinix NOTE 60 Ultra designed by Pininfarina represents a milestone, not just for the studio, but for the tech industry as a whole.
Infinix enters this collaboration at a high point, with shipments and market share on the rise. According to IDC’s Worldwide Quarterly Mobile Phone Tracker, the brand achieved the largest quarter-on-quarter shipment increase in Southeast Asia in Q2 2025. By combining Pininfarina’s iconic design expertise with Infinix’s innovation, the partnership aims to set a new standard for premium smartphones and deliver design-focused experiences to users worldwide.
“As we collaborate with leading partners across different fields, we are steadily advancing Infinix’s journey toward premiumization,” said Tony Zhao, CEO of Infinix. “Our work with Pininfarina is an important step in strengthening the design foundation of our future products, beginning with the NOTE 60 Series. This partnership reinforces our commitment to deepening investment in high-end design and establishing a new aesthetic benchmark for future flagship products.”
Fabio Calorio, Senior Vice President of Brand at Pininfarina, added: “Partnering with Infinix on this project has been a great opportunity both to express Pininfarina’s legacy of Italian design excellence into the realm of technology and to apply our principles, based on the combination of beauty and performance, in order to make a lasting impact on the user experience. For nearly a century, our brand has shaped new ways of living, been synonymous with purity, timeless design, and emotion in form — values that perfectly align with Infinix’s vision of innovation.”
A teaser poster hints at the Infinix × Pininfarina device, teasing the upcoming NOTE 60 Ultra and its unique co-designed aesthetics. As both brands prepare to redefine premium mobile design, more information on the device’s design, features, and availability will be shared soon. With this partnership, Infinix is clearly aiming to elevate the standard for luxury smartphones in the global market.
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