Mr. Arel Atakol, the Regional Managing Director for Asia Pacific, expressed his excitement about introducing Hitachi Home appliances to Filipino consumers. Highlighting Hitachi's dedication to delivering top-notch quality, performance, and reliability. He emphasized Hitachi's focus on technological innovation and customer satisfaction, aiming to become a trusted household name in the Philippines.
During the launch event, guests had the opportunity to interact with interactive product displays, getting a firsthand experience of Hitachi's wide range of home appliances. From refrigerators to the newly introduced laundry solutions, each product showcased Hitachi's commitment to excellence and innovation, boasting sleek designs and advanced features.
In addition to showcasing its product lineup, Hitachi also highlighted its advanced technologies and sustainability initiatives. The brand emphasized its commitment to energy efficiency and smart home solutions, aligning with its mission of environmental stewardship and enhancing consumer well-being globally.
As part of the soft product launch, Beko, a renowned European home appliance brand, announced that it would handle the distribution and after-sales services for Hitachi-branded home appliances in the Philippine market. This collaboration further strengthens Hitachi's presence and ensures exceptional service for Filipino consumers.
Hitachi Home Appliances' entry into the Philippines marks a significant milestone in the country's home appliance market, promising innovative solutions that elevate the quality of life for Filipino families.
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