Aiming for Global Growth
realme plans to double its global user base over the next three years, building on strong growth in Spain, Italy, and Mexico in late 2024. The company is expanding into over 100 markets worldwide, focusing on mid-to-high-end smartphones.To achieve this, realme is refining its product lineup:
- GT Series – Flagship performance with AI-powered gaming and imaging features.
- Number Series – A blend of power, camera excellence, and stylish design.
- C Series – Affordable smartphones with smooth performance and durability.
realme also aims to make AI more accessible, integrating advanced AI technology across all devices. Over the next three years, it plans to ship 100 million AI-powered smartphones, delivering premium chipsets and long-lasting battery life.
Gaming and Exciting Collaborations
realme is strengthening its presence in gaming by partnering with top titles like Mobile Legends: Bang Bang, Free Fire, Honor of Kings, and Battlegrounds Mobile India. These collaborations will bring exclusive events, in-game optimizations, and esports initiatives.
The brand is also working on high-profile partnerships outside gaming. Every year, realme will team up with at least one major brand to release limited-edition products inspired by youth culture. In 2025, expect collaborations with major entertainment and luxury brands.
realme 14 Pro Series: Redefining Flagship Features
At MWC 2025, realme introduced the realme 14 Pro Series, the world’s first cold-sensitive color-changing smartphone. In partnership with Valeur Designers, the phone features Unique Pearl Design, a thermochromic finish that shifts from pearl white to blue in cooler temperatures. A Suede Grey variant adds a touch of luxury with vegan suede leather.The series also introduces the MagicGlow Triple Flash, designed for professional nighttime portraits. With TÃœV Rheinland Rugged Smartphone Certification (IP69, IP68, and IP66 ratings), the phones are built for extreme conditions and can even handle underwater use for up to an hour.
Interchangeable-Lens Concept: A Game Changer in Mobile Photography
realme also showcased its Interchangeable-Lens Concept, a prototype that allows users to attach DSLR lenses to a smartphone. Featuring a custom 1-inch Sony sensor, the concept supports two pro-level lenses: a 73mm portrait lens and a 234mm telephoto lens for stunning bokeh and 10x lossless zoom. While still in development, this concept highlights realme’s vision for the future of mobile photography.Additionally, realme introduced two AI-powered imaging tools:
- AI Voice-Based Retoucher – Edit photos using voice commands like “Remove the background” or “Change the sky to sunset.”
- AI Video Eraser – Easily remove unwanted objects or people from videos with a single tap.
Launch and Pre-Order Details
The realme 14 Pro Series will officially launch locally on March 20, 2025. While pricing hasn’t been announced yet, early buyers can pre-order until March 19 at any realme store.As a bonus, pre-order customers will receive a FREE TechLife Bluetooth Speaker 2 (worth ₱1,799) and a ₱1,000 discount when they claim their device.
With its bold plans and innovative technology, realme is set to make a strong impact in 2025. Whether you’re a gamer, a photography enthusiast, or just looking for a powerful smartphone, the realme 14 Pro Series is shaping up to be an exciting choice.
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