LG Unveiled its State-of-the-art TV Lineups for 2023
After providing the world with the first large-screen OLED television a decade ago, LG continues to dominate the premium television market. The company's cutting-edge OLED tvs have been awarded the CES Innovation Award for eleven consecutive years and have evolved over time to provide consumers withever-greater value. LG OLED is recognized for its extraordinary picture quality, as it produces vivid, accurate colors, deep blacks, and an infinite contrast ratio for images that are extremely lifelike.
In addition to providing more immersive viewing experiences, LG's self-lit technology has enabled the company to produce visually stunning TV form factors, such as the rollable LG SIGNATURE OLED R and the bending LG OLED Flex. LG OLED Flex, a double recipient of the CES 2023 Innovation Award, earned Best of Innovation in the Gaming category.
The most recent Z3, G3, and C3 OLED Evo series TVs will lead LG's 2023 OLED lineup. Thanks to the precision and performance of LG OLED Evo technology and the new 9 AI Processor Gen6, these improved, new models offer increased brightness and color accuracy, as well as astounding clarity and detail.
LG's cutting-edge AI-assisted Deep Learning technology is used in the latest Alpha series processor to ensure excellent picture and audio. The upscaling in the latest version of AI Picture Pro is much sharper, and the dynamic tone mapping brings out more of the nuances in every shot. To further improve the realism of your HDR photos, AI Picture Pro includes a technique that automatically identifies and enhances key visual elements, such as people's faces. The 9 AI Processor Gen6 not only optimizes picture quality but also drives LG's AI Sound Pro, which brings simulated 9.1.2 surround sound to the TV's internal speakers, engaging the viewer in the action.
LG's Brightness Booster Max technology, which integrates brand-new light control architecture and light-boosting algorithms, is an additional substantial update introduced to this year's OLED Evo G3 series. 1 Brightness is mapped and regulated pixel-by-pixel, resulting in visuals that are crisper and more lifelike.
The design of the 2023 G3 OLED evo models from LG has been enhanced by the addition of the ultra-seamless One Wall Design. When wall-mounted, the models of this year leave no visible gap, bringing elegance and effortless beauty to the living area.
Also, LG continues to leverage its technological leadership not just to create products and services for a better life. 2023 LG OLED TVs are designed to be kinder to the environment, from production all the way through to disposal creating sustainable cycles. LG OLED TVs have no backlighting unit, meaning each TV requires fewer materials to produce than a conventional LED TV. They also employ many components made from recycled plastics and are even shipped in eco-packaging made from recyclable materials and featuring single-color printing. Easier on viewers’ eyes, all of LG’s 2023 model OLED TVs have been certified low blue light by TÜV Rheinland, and flicker-free by UL Solutions.
LG OLED is also introducing a refreshed, more personalized user experience in 2023. Featuring the latest version of WebOS, this year’s models present All New Home, a redesigned user interface (UI) that offers a wealth of personalization options and more convenience than ever. The new ‘Quick Cards’ offer users easy access to the content and services they use the most – all grouped into logical categories such as Home Office, Gaming, Music, and Sports. LG’s more advanced webOS makes it easy for everyone using the TV to enjoy personalized recommendations tailored to their own preferences which are determined based on viewing history and viewing habits.
Furthering the personalized user experience on LG OLED TV is AI Concierge, which provides each user with a curated list of content choices based on their past usage and search inquiries, and provides a selection of trending content for them to browse.
Designed for first-class home cinema experiences, LG OLED TVs continue to support the image- and audio-enhancing capabilities of Dolby Vision and Dolby Atmos. What’s more, this year’s LG TVs offer seamless integration with the latest LG soundbars, delivering outstanding multi-channel surround sound with IMAX-enhanced quality powered by DTS:X. LG TV and soundbar also combine to offer the WOW Orchestra3 feature, which takes advantage of both products’ audio channels to produce stronger, more immersive sound.
As one would expect, LG’s 2023 OLED models support a wide range of features compliant with HDMI 2.1a. They are also the first TV sets to be certified by the HDMI organization for the recently announced Quick Media Switching VRR (QMS-VRR). QMS-VRR can eliminate the momentary ‘black screen’ that sometimes occurs when switching between content played from different source devices connected via the TV’s HDMI 2.1a compliant ports.
The ultimate gaming displays, LG’s self-lit OLED TVs boast a 0.1 millisecond response time, low input lag, and up to four HDMI2.1a compliant ports. LG OLED TVs are also equipped with the Game Optimizer, allowing users to quickly select and switch between gaming-specific features, such as game-genre display presets. Settings for G-SYNC® Compatible, FreeSync™ Premium, and variable refresh rate (VRR) are easily accessible from the Game Optimizer as well.
LG’s state-of-the-art 2023 OLED TVs will be on show during CES 2023 from January 5-8 at the company’s booth (#15501, Central Hall, Las Vegas Convention Center).
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