Smart home and air-conditioning brand Midea kicked off a bold new chapter at MideaCon 2026, held at SMX Convention Center, Clark. With the theme “Power of One,” the event focused on one clear goal: helping Filipinos “Master their Home” through AI-powered and energy-efficient appliances. It was also a strong statement about innovation, teamwork, and long-term partnerships.
Since launching its annual dealer roadshow in 2023, Midea has used this platform to show its global scale, strong manufacturing background, and technical know-how. MideaCon 2026 continued that direction, bringing together business partners and dealers from across the Philippines to strengthen collaboration and push smart home living forward.
“Innovation, partnership, and purpose moving together is what the Power of One signifies. MideaCon 2026 serves as a reminder of Midea’s commitment to giving power to the customer—giving them the power to “Master their homes” through Midea’s line of AI-powered, smart home solutions that they can depend on in their lifetime,” shared Anna Marie Alejandro, General Manager at Concepcion Midea Inc., Philippines.
At MideaCon 2026, Midea introduced its latest AI ECO MASTER and SMART MASTER lines. These include air conditioners, refrigerators, and other connected home appliances built to deliver comfort, efficiency, and simple control. The goal is clear: smarter homes that are easier to manage.
Air Conditioners Built for Comfort and Efficiency
One of the main highlights at the event was the Midea Chione Inverter Series, available in both floor-standing and high-wall options. It comes with Eco Mode for smarter energy use and AI Humidity Control for a more balanced and comfortable indoor environment.
Another standout was the Avigator Full DC Inverter. It features AI Smart Control that helps reduce energy waste by up to 40%. It can also cool a room quickly, lowering the temperature by 6°C in just 10 minutes—perfect for hot Philippine afternoons.
The Numen Air Conditioner also drew attention with its AI Eco Master system. It combines anti-corrosion technology, advanced air purification, and self-cleaning features, making it easier to maintain while keeping indoor air fresh.
These appliances are built with advanced inverter systems that adjust settings automatically, helping save energy while keeping performance steady.
Smarter Laundry with IoT Integration
MideaCon also highlighted the Front Load Washing Machine Titanium Series. This model supports IoT integration, allowing users to manage laundry with a single tap on their mobile device.
Instead of guessing wash settings, users can rely on smart controls that make the process simpler and more convenient. It’s another example of how Midea is blending AI and everyday home needs.
Celebrating Filipino Excellence and Sports Partnerships
The event also featured a special showcase for the Filipino team that won at the recent Midea Club Flash Installation Tournament in China. It was a proud moment that highlighted local skill on a global stage.
The event also featured a special showcase for the Filipino team that won at the recent Midea Club Flash Installation Tournament in China. It was a proud moment that highlighted local skill on a global stage.
Midea’s strong presence in sports was also evident. The brand continues to support the University Athletic Association of the Philippines and the Asian Football Confederation, giving sports fans at the event even more reason to celebrate.
Powering the Future of Smart Homes
Recognized as the World’s No. 1 Smart Home Appliances Brand and the No. 1 Residential Inverter Air Conditioner Company, Midea continues to focus on smarter and more connected living.
Recognized as the World’s No. 1 Smart Home Appliances Brand and the No. 1 Residential Inverter Air Conditioner Company, Midea continues to focus on smarter and more connected living.
MideaCon 2026 made one thing clear: the future of home living is intelligent, energy-efficient, and built around real everyday needs. With AI-powered systems leading the way, mastering your home is no longer complicated—it’s becoming part of daily life.
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