Ardent Networks, one of the country’s top ICT distributors, is taking a bold step in boosting cybersecurity in the Philippines. During a media launch held on June 5, 2025, at the ALVA Business Center, the company proudly announced its new role as an authorized distributor of Bitdefender, a global leader in cybersecurity solutions.
This partnership signals a big leap forward in Ardent Networks’ mission to bring modern, reliable, and accessible cybersecurity tools to local businesses, government agencies, and institutions. It’s not just about offering another product—it’s about empowering the digital future of the Philippines.
Building Stronger Cyber Defenses
At the event, Stephen Yu, Executive Vice President for Sales and Marketing at Ardent Networks, highlighted how rapidly technology is evolving and how businesses need to stay one step ahead when it comes to security. He emphasized the company’s aggressive approach to innovation and its strong commitment to supporting local industries with world-class digital tools.
Also present were Sharlene Yu, Executive Vice President; Ricky Lopez, Senior Vice President for Sales and Marketing; and Apple Paynor, Vice President for Marketing. All three shared their excitement about the new partnership and what it means for the future of cybersecurity in the country.
At the event, Stephen Yu, Executive Vice President for Sales and Marketing at Ardent Networks, highlighted how rapidly technology is evolving and how businesses need to stay one step ahead when it comes to security. He emphasized the company’s aggressive approach to innovation and its strong commitment to supporting local industries with world-class digital tools.
Also present were Sharlene Yu, Executive Vice President; Ricky Lopez, Senior Vice President for Sales and Marketing; and Apple Paynor, Vice President for Marketing. All three shared their excitement about the new partnership and what it means for the future of cybersecurity in the country.
A Deep Dive into Bitdefender’s Power
The media launch gave guests a chance to explore what Bitdefender brings to the table. Attendees heard from Tee Haw, Bitdefender’s APAC Regional Director of Cybersecurity; Richard Salazar, Country Channel Manager; and Bo Si Chua, APAC Principal Sales Engineer.
Mr. Salazar explained that the collaboration between Ardent Networks and Bitdefender actually started well before the event. He shared how both companies had been working together behind the scenes to align their goals.
When asked about Bitdefender’s Go-to-Market approach, Mr. Haw pointed out that one of their main priorities is to help partners maintain a positive and sustainable margin—a key factor for long-term success. Meanwhile, Mr. Chua delivered a detailed presentation on Bitdefender’s technology, giving everyone a clearer picture of how it works and why it matters.
The media launch gave guests a chance to explore what Bitdefender brings to the table. Attendees heard from Tee Haw, Bitdefender’s APAC Regional Director of Cybersecurity; Richard Salazar, Country Channel Manager; and Bo Si Chua, APAC Principal Sales Engineer.
Mr. Salazar explained that the collaboration between Ardent Networks and Bitdefender actually started well before the event. He shared how both companies had been working together behind the scenes to align their goals.
When asked about Bitdefender’s Go-to-Market approach, Mr. Haw pointed out that one of their main priorities is to help partners maintain a positive and sustainable margin—a key factor for long-term success. Meanwhile, Mr. Chua delivered a detailed presentation on Bitdefender’s technology, giving everyone a clearer picture of how it works and why it matters.
Empowering the Local Market
The event wasn’t just about the partnership—it was about the bigger picture. Both Ardent Networks and Bitdefender are committed to launching an aggressive awareness campaign to help local companies and institutions access simple yet powerful cybersecurity solutions. Their goal is to make advanced protection easier to understand and implement, even for those who aren’t tech-savvy.
In a world where digital threats are becoming more advanced every day, this partnership is a timely and strategic move to strengthen the country’s cyber defenses.
For more information on Ardent Networks and its latest solutions, visit www.ardentnetworks.com.ph.
The event wasn’t just about the partnership—it was about the bigger picture. Both Ardent Networks and Bitdefender are committed to launching an aggressive awareness campaign to help local companies and institutions access simple yet powerful cybersecurity solutions. Their goal is to make advanced protection easier to understand and implement, even for those who aren’t tech-savvy.
In a world where digital threats are becoming more advanced every day, this partnership is a timely and strategic move to strengthen the country’s cyber defenses.
For more information on Ardent Networks and its latest solutions, visit www.ardentnetworks.com.ph.
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